Designing a Compliance Program at AB InBev

Designing a Compliance Program at AB InBev

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AB InBev is a multinational brewer and producer of beer with a strong focus on innovation and sustainability. The company’s objective is to create “better beer, better society”. AB InBev has more than 15,500 employees in 75 countries and achieved an annual turnover of more than 25 billion euros in 2017. The company is listed on the stock exchanges in Brussels, Antwerp, Ghent, Leuven, and Rotterdam. AB

Problem Statement of the Case Study

“When AB InBev took over Budweiser, it set out to be the world’s top-ranked beer company. As the largest brewer and manufacturer of beer in the world, it aimed to establish itself as the preferred beer brand worldwide. To achieve this, it would have to design a compliance program that would serve as a guide for every aspect of the company’s operations. In order to achieve this, the company commissioned a global consulting firm to conduct a thorough review of its existing compliance and legal policies,

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Background: AB InBev is one of the world’s largest brewer and alcohol companies and is based in Brussels, Belgium. It has over 130 factories worldwide, employing over 40,000 people. The company is a publicly traded company and a subsidiary of SABMiller, a Swiss-based company which also owns Pilsner Urquell, Grolsch and other famous beer brands in Europe and Africa. AB InBev has 23% market share

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When I joined the AB InBev compliance team, I was amazed at how little people knew about the company’s internal compliance program. The most effective compliance program at AB InBev has been a continuous process since 1995. This program has evolved over the years to keep pace with evolving industry and regulatory requirements. Over the years, our program evolved to include training on compliance, a compliance hotline, and internal investigations teams. AB InBev has adopted a continuous compliance model, which keeps us on

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