TIDIY Ceramics Transforming a Traditional Business
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TIDIY Ceramics, a ceramic product company, transformed a traditional crafting business by adding some modern touches. At first, the business was operating from an old warehouse which was noisy, dusty, and unsightly. The business owner wanted a new, modern showroom with contemporary design elements to attract more customers, but the space was challenging to set up with the existing warehouse infrastructure. We knew we had to do something bold. So we started researching about the best solutions in the ceramic product industry,
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It is a small handmade pottery business. My mom and I have been working on the business for two years. We started off with our basic workshop skills and then progressed with online courses and certifications. We initially made functional pottery pieces like plates, bowls, and jugs but then discovered that our skills improved dramatically when we started experimenting with non-functional, or decorative pieces. TIDIY Ceramics offers a unique product line and offers excellent value for money. Customers love our non-functional pieces which have a
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I started TIDIY Ceramics (formerly a “house”) as an outlet for my creative outlets. In the beginning, the goal was to produce ceramics to decorate my studio, but the process has transformed the business to offer “ceramics as a service.” I have become a ceramics educator. I am now teaching ceramics workshops in the studio and via Zoom for those seeking personalized instruction. My first workshop was the “Mouth-to-Mouth” workshop, which is
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TIDIY Ceramics, founded in 2001 in Portland, Oregon, is one of the leading ceramics manufacturers in the country, known for their innovative ceramic designs and impeccable craftsmanship. The company is highly regarded among the most prestigious ceramic manufacturers and designers in the industry. As an example of their expertise, they have been featured in publications such as Good Housekeeping, Martha Stewart Living, and Elle Décor. They have also designed ceramics for various
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TIDIY Ceramics is the fastest growing, online ceramics retailer in India. TIDIY started with humble beginnings selling handmade ceramics on their website and local markets. They used to ship goods in bulk, and it took a lot of effort to reach customers. However, with a clear focus on quality and affordability, TIDIY quickly gained traction online. The brand’s online presence and strategy were built with simplicity in mind. description The brand’s focus on online selling made it easy to expand
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TIDIY Ceramics Transforming a Traditional Business TIDIY Ceramics is a unique ceramics business located in the heart of Baguio, Philippines. Founded by 2 college graduates, Mary Ann and Ryan, the company’s goal is to make high-quality handmade pottery using traditional techniques, while incorporating modern design to create contemporary pieces. The name TIDIY Ceramics is a play on the Filipino words talisay (smaller than) and indispensable, a nod to the
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Given that TIDIY Ceramics is a business focused on the production of unique and custom-made pottery that appeals to a very niche audience, it’s a challenging task. The company aims to transform a traditional business, which has been around for centuries, into a contemporary one with an innovative mindset and modern marketing strategies. The primary customer base for TIDIY Ceramics is high-end home décor shops. These customers appreciate the unique shapes, colors, and designs of the pieces offered by the brand