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  • Note on Leader Character and Organizational Culture

    Note on Leader Character and Organizational Culture

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  • Air France Internet Marketing Optimizing Sponsored Search

    Air France Internet Marketing Optimizing Sponsored Search

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  • MOD Pizza A Winning Recipe

    MOD Pizza A Winning Recipe

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    I am a proud owner of MOD Pizza, one of the most successful fast-casual restaurants in the world. It is one of those stories that you can share with everyone on a Friday evening or after dinner, and everyone will be excited to hear it. In 1997, I graduated from college and had a job in my hometown. I started working part-time at a coffee shop to make ends meet. One day, I came across a flyer from a pizza chain offering free trials of their food for $10.

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    At MOD Pizza, we believe in serving a great pizza experience that goes beyond just good food. We believe in creating something special for our customers and ensuring that they have a delightful dining experience, whether they come for a romantic evening, a birthday celebration, or a family gathering. I remember going out to the pizza restaurant once, and I was blown away by the experience. The first thing that struck me was the ambiance – it was modern and clean, with a comfortable feel that added to the overall charm of the place.

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  • Rural Prosperity Mahindra Sustainable Strategies

    Rural Prosperity Mahindra Sustainable Strategies

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    In my role as a community researcher and project designer at Mahindra Sustainable Strategies, I spent many months working with small and medium-sized rural farmers and their communities in Andhra Pradesh and Karnataka. Here’s what I found: In 2016, we developed a model called Rural Prosperity, which combines the strengths of a traditional farmer cooperative with modern tools of business analysis, financial management, and supply chain development. The model emphasizes sustainability, innov

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  • Team New Zealand B

    Team New Zealand B

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    In 2003, Team New Zealand won the America’s Cup, the most prestigious sports trophy in the world. The Team was formed by three New Zealand teams. They won in 2000 with a New Zealand designed and built yacht named Auckland, which had won the prestigious Vancouver cup in 1983. In 2003, New Zealand had a disastrous year. Its national cricket team lost its World Cup match to Sri Lanka; New Zealand soccer team lost the championship

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    In April 2011, the New Zealand company launched a new branded tourism product: Team New Zealand B. The new product is an exclusive opportunity for team members of the New Zealand Cricket team to have a team bolt together during the tour of Sri Lanka to experience the local culture, food, and hospitality. Brand Identity: The Team New Zealand B brand identity is inspired by the spirit of adventure, courage, and passion for cricket of the New Zealand team. The brand color, white, is inspired by the white

  • EILEEN FISHER Repositioning the Brand 2012

    EILEEN FISHER Repositioning the Brand 2012

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  • Hill Country Snack Foods Co

    Hill Country Snack Foods Co

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  • Divesting the University of Albertas Endowment

    Divesting the University of Albertas Endowment

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    Tony Hsieh at Zappos Structure Culture Change

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    Title: Tony Hsieh at Zappos Structure Culture Change [Image: The “Chair” at Zappos] [ Tony Hsieh and Zappos] Tony Hsieh is the founder and CEO of Zappos, the leading online shoe and fashion retailer. He has always been passionate about people and technology, and after working at Deloitte, founded Zappos in 1999. The company was an immediate success, and quickly became a household name in